In our Mission Increase Foundation workshops and labs on marketing, we asked the attendees to consider how everyday people—those who don’t necessarily know anything about the cause-- interact with the cause in their day-to-day existence. Why is this important? Because then you can design a signature participation project (SPP) in which you challenge new people to become active in your cause as the way to market your ministry.The question of how the cause intersects with everyday...
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It’s time for Mission Increase’s Transformational Giving Principle #4.
God has entrusted you with donors (or champions as we like to say). So today’s question is… Do you have a vision for your champions?
Or do you simply see your people as walking dollar signs and ATM machines and, frankly, that’s about it.
Listen to me. God has entrusted you with champions and you are called by Him to invest in their lives, not merely invest their dollars into other people’s lives...
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I was sitting in a planning meeting for a local ministry just last week, who is at the beginning stages of planning a mega event to raise mega dollars for their organization. I am volunteering as a committee member for this event.
When discussing the intended audience for this event, our discussion strayed into the broader community to those who had wealth. Sure, several of the attendees were bound to be Christians, even deliberately so, but the fact that general community members who...
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Tired of one sided relationships? You know those where you seem to give and give and the other individual seems to take and take. I don’t know about you but these really drain me!
The other day when I took my little girl to the park behind our house, I got into a conversation about this with another parent who had brought his daughter to play as well. He told me about a ten year relationship that he had with a friend in which he had grown so weary of. He said his friend always needed to...
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I regularly hear about and come across traditional/transactional fundraising (ttf) techniques and events that are predictably ineffective. Earlier this week, a SF Chronicle headline caught my attention: ‘Raffle for Marin ‘Dream House’ Benefits Charity.’
I was intrigued. Author Dana Perrigan opens the piece as follows:
“Not many dreams come with a view. Or an elevator. This one – all 3,200 square feet of it – has both.”
That’s right. For $150 – the price of a raffle ticket...
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