Make it Transformational: A Blog for Champion Discipleship


Entries Tagged as 'Reactivation'

Lapsed Champions - Real People, Real Stories

Aug 20, 2009

What I love about my job is getting to see Transformational Giving in action and seeing the great impact it has on both ministry leaders and champions!  I've been doing a series on lapsed champions and will be wrapping it up by sharing with you how this played out for several ministries over the past few months. (You can read up on this series by checking out my past posts -- just click on my name under "Authors.")Here was the task for the ministries who came to the Lapsed Champion...

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Topics: Reactivation 0 Comments »

Too big to reach out and connect again?

Aug 15, 2009

Is your cause so big (or at least you might think it is) that you can’t connect with a Lapsed Champion on a personal level? I just received an email from an organization that misses me. They want me back, but in all reality I am just a number and not a face to them. They’re not a nonprofit ministry, and I guess one could argue if what they do really impacts people’s lives. They seem to want me back because they haven’t seen me in awhile. All they are doing to re-connect with me is to send...

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Lapsed Champions - Data tracking

Aug 13, 2009

As promised, this week I will tackle the topic of transformational data.This is a key ingredient to transformational giving (TG) because we believe that God has called us to do more than raise money for a budget.  In fact, He calls us into partnership with Him to transform lives for His purposes (you can read the full definition of TG on the "What's Transformational Giving" page).He also calls us as leaders of Christian nonprofits and leaders in our community "to prepare God's people for...

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Topics: General TG | Reactivation 0 Comments »

Donor Fatigue, Part 3

Aug 8, 2009

All systems with donors decay. All systems suffer from entropy. Your best moves plans, reports, and even measurables are not enough to have a deep connection with donors.   Why? Because giving is a heart issue, and no system created can capture and fulfill deep heart issues.   Donors need more than a newsletter to feel connected. They need to engage in the cause so that the act of engagement does more than just transact money. It needs to feed those deepest heart desires....

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Topics: Communication | Major Donors | Marketing | Reactivation 0 Comments »

Donor Fatigue, Part 1

Aug 6, 2009

Donor fatigue is a fundraising adage whose time has come to be sent to the burn pile. How did we ever come up with such an offensive idea? Let’s look at some simple terms . . .   Donor Fatigue— Donors will get tired of hearing about the same need over and over again and then stop giving, or they will run of out of passion for our cause and stop giving. In other words, “We are not raising any money—let’s blame the donors. We can call it donor fatigue.”   Philanthropy, by definition, is the...

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Topics: Communication | Major Donors | Marketing | Reactivation 0 Comments »



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